World’s best + Floorballshop.com = A golden match
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The Golden Floorball Award 2025 has reached new heights of global engagement. Today, we are proud to announce that this journey will continue for years to come. Innebandymagazinet and floorballshop.com have officially signed a long-term partnership extension, securing the “Home of Floorball” as the main partner through 2028.
When the world’s best floorball players were presented this week, the announcement was met with more prestige than ever before. Central to this evolution are the spectacular new trophies, which have truly elevated the award to a new level. This new era for the sport’s most prestigious prize has been made possible through a deep collaboration with floorballshop.com.
25 years of passion and expertise
For the team behind floorballshop.com, this isn’t just about business—it’s about a lifelong commitment to the game. Owners Sascha Franz and David Reich have been passionate floorball lovers for over 25 years. Their deep roots in the sport, combined with 20 years of expertise in the equipment industry, make them a vital force in the development of floorball across Europe.
– Because we’ve spent over two decades playing the game ourselves, we know exactly what matters—quality, balance, and gear you can count on, says Sascha Franz.
– Taking the Golden Floorball Award into a new era together with Innebandymagazinet felt like a natural next step for us.
From grassroots to the global stage
Based in Chemnitz, Germany, floorballshop.com has grown into a massive hub for the sport, featuring a 240m² retail store and a comprehensive online platform. They have specialized in supporting the sport at every level:
- Schools & youth: Providing high-quality stick sets and reliable gear to inspire the next generation.
- Clubs & teams: Delivering custom-designed jerseys, team kits, and specialized merchandise.
- Individuals: Helping everyone from beginners to seasoned professionals find the perfect individual equipment, from the latest blades to high-performance sticks.
Celebrating with the community: Exclusive member offer
The new 3-year agreement (2026–2028) ensures stability and growth for the Golden Floorball Award, but it also brings immediate benefits to the floorball community. To celebrate this new era of partnership, floorballshop.com is offering an exclusive ”Golden Deal” to the entire Innebandymagazinet community.
All members of Innebandymagazinet (both premium and free) have received a unique promo code via email today. This code grants a 15% discount on the entire range at floorballshop.com and adds 1 free month to your Innebandymagazinet premium subscription.
Didn’t receive your code? The code was sent out in our member newsletter. If you are a member but haven’t received yours, please contact us at [email protected] and we will help you out.
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